just did the test .. with 1K pot and 9V supply
optimal brightness 8-15mA (almost no difference between 8 and 15mA) from 15-25 is very bright and does not emit any heat, 25-35mA I'm not sure, it is bit brighter and I believe (but not 100% sure) it emits some heat. Somewhere after 35 (I think around 45mA) it got orange and died (no explosion nor smoke this time
)
I decided to run them at 10mA (I will be using them as backlight for AV meter lcd I will embed in PSU I'm making)
The question on "wth" the
Iv: 50-100mcd means ... probably something like 50-100mcd of "brightness" emitted when current is in range 5-30mA but I'm not sure