I wonder... would you want to use a metal halide, or a big incandescent? To set that dead tree ablaze, seems like you would want infrared. Metal halides and arc lamps don't put out as much of that, proportionally, as an incandescent. IR can be focused with a lens, same as visible light.
Maybe the thing to use would actually be a big heating element. Or, maybe you would use a gas-fired device that heats a small ceramic object at the focus point of a BIG reflector, with a BIG fresnel lens in front of it, until it gets white hot. Something like that could conceivably put out tens of kilowatts of infrared.