In case you have forgotten what it's like to be a beginner, many people who start out in this DO NOT have the necessary background (isn't that the definition of beginner?) "the best" chip when they start out, so they pick the most convenient well supported uC and then stick with it- why mess with something that works? I believe that is industry's philosophy too.
Do you really believe someone wanting to get started in electronics would go out, bypass all the PICs with their through-hole devices, all their hobbiest support, examples, and 8-28 pin devices to pick some obscure, 44-pin surface mounted monster, with no support and an extra 12 pins? I think not. Beginners also don't know what "standard" is, so something being non-standard makes little difference.
It doesn't matter how cheap or functional something is unless you have the tools and skills to turn it into something useful.