Connect the mains input to 1 (neutral) and 4 (live).
Then take a variable output from 1 (neutral) and 3 (variable voltage live).
This assumes that 1 is connected to the anti-clockwise end of the core and that 4 is connected to the clockwise end of the core.
At the risk of boring you with the safety info, please be aware that a variac on its own does not provide isolation from the mains.
(If you are not aware already).
JimB
On edit:
Having studied the picture a bit more (and turned it the right way up!), that variac has an overwind so that you can get up to 280volts from it.
Without measuring, (and this is inspired guess work) the terminals should be:
Terminal 1 0v (neutral)
Terminal 5 110v
Terminal 6 120v
Terminal 7 220v
Terminal 2 240v
Terminal 8 280v
Terminal 3 variable
I suggest that you start off with it connected as I originally suggested with neutral on 1 and live on 4.
Then measure the voltage between 1 and 7, assuming the mains is 220v and if my theory is correct you should see about 173 volts.
If that works out, reconnect the live to terminal 7 and you should now have an output variable from 0 to 280 volts.
JimB